While at The Onyx Group as a Graphic Designer & Content Creator, I specialized in crafting compelling social media content tailored to enhance the digital presence of multiple brands.

The Onyx Group, a joint venture between MUSC Health and a team of independent physicians, is a comprehensive healthcare management services organization (MSO) based in the Upstate of South Carolina.

My journey with The Onyx Group has been a testament to my ability to navigate the fast-paced world of digital marketing, with a keen eye for design and a commitment to brand integrity. My role required a deep understanding and adherence to each brand's unique guidelines, ensuring that every piece of content—be it a visually striking Instagram post, a captivating Facebook update, or adapting to the launch of Threads —mirrored the brand's voice and ethos. Through collaboration and innovation, I have honed my skills and contributed to the growth and success of the brands I worked with.

Parkside Family Medicine Recruitment Ads

I also designed multiple recruitment ads for the different practices. Whether an ad for OB-GYN, Peds, or Family Medicine I ensured each was inline with brand standards as well as up to the compani’s standard of diversity.

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Anderson County Diaper Bank

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Joel Hoekstra