Let's dive into the world of Joel Hoekstra, a talented writer and content strategist whose work helps architectural firms connect with their clients through powerful storytelling.

Joel’s mission is clear: to craft stories that connect architects with clients and help firms win work through strategic content. Our journey together was about creating a brand and website that mirrors his expertise and storytelling approach in a way that’s as polished as his craft.

Joel’s brand is all about clarity, strategy, and professionalism, so our design needed to be clean, simple, and easy to navigate while reflecting his deep understanding of the architectural industry. We chose a minimal yet powerful color palette and typography that speaks to both his creativity and his strategic mindset. The result was a website that not only captured his professional identity but also invited visitors to explore the full scope of his services.

With a focus on showcasing Joel’s writing and content strategy expertise, I designed a website that highlights his portfolio in a way that’s easy for potential clients to navigate. We included clear calls to action, strategically placed content, and optimized visuals, ensuring a seamless user experience that guides visitors toward learning more about his services and getting in touch.

When the new website launched, Joel’s clients and peers were impressed with how his work was presented, and the site quickly became a tool that strengthened his digital presence. The combination of professional branding and intuitive web design helped Joel’s online presence feel as dynamic as the work he does with architectural firms.

To Joel and all who build meaningful connections through storytelling, may your work continue to inspire and elevate the architectural community. Here’s to a website as solid as the content you craft!

Visit the site: www.joelhoekstra.net